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Molfix Nigeria Celebrates Mothers In Grand Style

In a bid to continuously reward the loyalty of MOLFIX consumers and also engage with mothers in our growing Mo’Mum (as MOLFIX mothers are fondly called) online community, MOLFIX Nigeria had its annual MOLFIX Mo’Mums party for 2018.

This year’s memorable event was themed the “Mo’Mum Garden Party 2018”. As the theme suggested, mothers were given a green experience: A relaxed environment, talks about nutrition and their general well-being, and of course a mother’s reward.

The event was graced by facilitators invited to inspire the mums. Bola Balogun; the MOLFIX brand advocate and founder of Glam Brand Agency spoke to the mothers on intentional parenting, Veronica Odeka; renowned celebrity stylist spoke at length about personal grooming and styling on a budget, Eniola Powede Awujo a trained nurse and pilot spoke to the mothers on baby hygiene and health and safety when travelling by air.


Bunmi George; founder of Shredder Gang shared tips on how to stay fit with a live demo. Teju Babyface Oyelakin; the Molfix Mo’Dad was Live at the event and shared tips on fatherhood. Yemisi Akinwande was also present and spoke to the mothers about discovering their potential and the best version of themselves.

The mothers were also given a chance to express their creative side in a painting session which enabled the mums channel their inner picasso as they experimented with water colours and brushes. The outcome of the painting session left the mothers excited.

The Mo’Babies were not left out of the fun. They were placed in their own Molfix lounge with nannies to attend to their every need. There were lots of toys to play with, different activities to keep them engaged and of course good food to fill their tummies.

This year’s Mo’Mum Garden party was indeed a success with a well-rounded and applicable message for every Mo’Mum in attendance. Kudos to the MOLFIX Nigeria team for putting this together to ensure mothers and their babies are assured of a Happy Today, Happy Tomorrow.






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Molfix Wins Innovative Brand Of The Year

MOLFIX diaper, the global flagship baby diaper brand from the stable of Hayat Kimya Nigeria Ltd, has bagged another award as Innovative Brand of the Year.

The Award was given at the annual Marketing Edge Brands and Advertising Excellence Awards, which held on Friday, 6th of July, 2018 at the Balmoral Hall, Kudirat Abiola Way, Oregun, Lagos.

MOLFIX diaper was launched in 2015 and since its launch, the MOLFIX brand has defied the “First in Market” strategy/rule to become the market leader in the Nigeria diaper category, with proven success records in both innovative solutions and the quality of the product.

The brand continues to endear consumers through its education and sampling programmes, where mothers fondly referred to themselves and their babies as Mo’mums and Mo’babies.

In the past 3 years, the brand has consistently won awards ‘back to back’ in a highly competitive market, MOLFIX has proven to be a tested and trusted brand. Some of our Awards include: “Best Baby Diaper of the Year” awarded by The Institute for Government Research Leadership Technology at the African Product Awards in 2016. “Africa’s Most Preferred Premium Quality Diaper Brand of the Year” awarded by the African Quality Institute (AQAA) in 2017. Also in 2017, the brand won three (3) more awards as the Winner, Experiential Marketing Award Category, 2nd Runner Up in Consumer Promotion Award Category and the 2nd Runner Up in the Best Brand of the Year category in the ADVAN Awards for Marketing Excellence West Africa.

MOLFIX promises to continue making mums and their babies ‘Happy today, Happy tomorrow’.


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